Igloo’s Digital Workplace Strategy
Amidst the early days of the digital workplace revolution, Dan Latendre, Founder and CEO of Igloo Software, understood the future of work would continue moving towards a distributed, fluid, and mobile workforce. Moreover, Latendre understood several other trends were in play that were impacting the future of work, including the changing demographic of a multi-generational workforce and the integration of applications used to get work done.
Deloitte’s 2016 Technology Fast 500
The idea of Igloo began in 2007 to help organizations create digital workplaces that would facilitate communication, collaboration, knowledge sharing, and social engagement. Since then, Igloo has capitalized on this market opportunity, and has been recognized on Deloitte’s 2016 Technology Fast 500 as one of North America’s fastest-growing companies for the past two years.
Today, Igloo supports over 10,000 digital workplace communities across the technology, financial services, and healthcare sectors and continues to expand through the addition of solutions targeted at retail, professional services, education, and nonprofits.
“The future of work is all about how a digital workplace can unite an organization around a consistent vision, set of values, and behaviors,” said Latendre. “The result is an improved sense of community across the organization, better alignment to company objectives, and greater speed and consistency of execution through a seamless work experience that merges enterprise and personal productivity apps and tools.” When helping potential clients understand its solutions, Igloo speaks in terms of these “return on objectives” and has impressive customer case studies to back it up.
Igloo solutions have been designed to target departmental pain-points that end up benefiting all employees throughout an organization. “Through interviews with customers and market research, we’ve carefully crafted digital workplace solutions that solve the most pervasive business challenges our customers face today,” said Igloo’s VP of Marketing, Mike Hicks.
Igloo solutions are fast to deploy and easy for customers to customize, modeling the experiences and expectations people already have around the personal tools they use every day. They’re also easily configured to integrate with third-party cloud services to support the different needs and working styles of users.
Successful companies rely on the alignment between the business and its people and Igloo excels in channeling people and their work back into a common online destination. “The digital transformation of the workplace continues to evolve at a rapid pace and we actively leverage the insights of a group of advisors who are experts and influencers in the field,” highlighted Latendre. “This allows Igloo to stay ahead of the trends and continue to deliver relevant and innovative solutions for a more productive and engaged workforce in the new digital work frontier.”